S’Bead was established in 2005 after mother and daughter duo, May Tseng and Joanne Shatrov, identified a need for high quality glass seed beads in Australia.  May and Joanne found that it was difficult to source in Australia superior quality glass seed beads.  There was an abundant supply of cheap alternatives, but the Australian market especially lacked Japanese seed beads that are considered the premium seed beads on the market for their uniform cut and shape and vibrant colour range.  They found that Japanese seed beads were often sourced from America which in turn inflated prices and made this product very unaffordable.  S’Bead identified Matsuno glass seed beads as a world leader in the glass seed bead market, with a range of colours, sizes and quality, second to none.  S’Bead is now a preferred importer and distributor of Matsuno glass seed beads direct from Japan to Australia. The S’Bead wholesale business is located in Brisbane Australia. S’Bead customers include: :: Bead and craft stores in Australia :: Jewellery and fashion designers :: Large scale craft hobbyists Why buy Matsuno glass seed beads? Matsuno Industry, the creator and manufacturer of Matsuno glass seed beads is a long established and reputable enterprise.  It has been operating since 1935 and supplies its superior quality beads all around the world. Matsuno seed beads are expertly manufactured in Japan and are precision cut so that every bead is of uniform size and shape.  The intensive colour range is an indication of their superior quality. Matsuno seed beads are extremely versatile and are suitable for a wide variety of applications including: :: Bead weaving and loom work :: Jewellery making :: Embroider Now S’Bead brings these beads directly from Japan into the Australian market. Be assured that you are dealing with an Australian owned business that has an established reputation and relationship with Matsuno Industry, providing these high quality beads direct to you at a competitive price in a fast, friendly and professional manner.